Jim and Ann Weler- www.everblades.com

Jim has been a graduate of the program for some time now, but his experience is worth putting in the spotlight. He was spending almost as much as he made on paid advertising, just to break even.

Here is what Jim and Ann had to say:

" We were contacted last April and offered an opportunity to have an expert lead us through the process of developing a link partner program and optimizing our website. We had hopes of making our website visible on the internet without the need for pay per click services.

We had just completed a very frustrating and expensive year with a pay per click service provider who charged us five or six times the value of what they provided, were seemingly more off line than on, and were very unresponsive to our questions and complaints. We were pretty stupid (and still are) about what was what and where to go and how to proceed with internet marketing. It seemed to us that internet marketing was the smart way to promote our business without an unlimited pile of money for advertising.

Through a series of teleconferences we learned much about keyword selection and management of our website and learned to generate link partners using the Zeus program. We devoted a whole lot of hours to the process, piled up link partners and made some changes to our site that apparently made it more appealing to the search engine spiders.

We moved our site from page 9 on Google to the bottom of page one in about 8 months for our targeted key word. Seemingly unable to move further we did some more seemingly little things at the suggestion of our Advanced Business Development counselor Jeremy Cobb and got rid of about half of the links we had developed (the unrelated ones).

Now we are #1 on Google for our targeted key word and also #1 for three other key words! We have a very small business - but our sales are up 80% over last year and virtually all of the increase is due to the fact that people can now find us on the internet - especially when they are not really looking for us! There is no way we could have gotten here without the assistance of Advanced Business Development. We hope to continue using their advice to help us continue to grow!"

Jim Weiler & Ann Weiler McMahon
W N Miller Company, Inc.
www.everblades.com